Total Publications of the Research Group

Der vorliegende Beitrag erklärt, wie computervermittelte Kommunikation definiert ist (Abschnitt 2) und wo sie eingesetzt wird (Abschnitt 3). Anschließend wird der aktuelleForschungsstand umrissen (Abschnitt 4). Der Schwerpunkt des Beitrags liegt auf der Darstellung zentraler Theorien der computervermittelten Kommunikation (Abschnitt 5).

Wer sich über Pille, Kondom, Spirale und Co. informieren möchte, findet auf Social-Media-Plattformen heutzutage zahlreiche Beiträge und Kommentare. Anhand einer systematischen Medieninhalts- und Medienqualitätsanalyse beschreibt der vorliegende Artikel kursorisch den Status quo der Verhütungskommunikation auf YouTube, Instagram und TikTok.

Mit „Evaluationsforschung“, „wissenschaftlicher Evaluation“ oder kurz „Evaluation“ ist die Bewertung eines Gegenstandes mit Hilfe sozialwissenschaftlicher Methoden durch Evaluationsfachleute gemeint (Widmer/De Rocchi 2012: 11). Die Evaluationsforschung ist ein boomendes interdisziplinäres Forschungsfeld, in dem sowohl qualitative als auch quantitative Methoden der empirischen Sozialforschung zum Einsatz kommen (Döring 2022). In zahlreichen Bereichen des öffentlichen Lebens werden Evaluationsmaßnahmen inzwischen rechtlich vorgeschrieben.

The depiction of gender is the focus of a growing number of content analyses in the fields of both mass media (e.g., Goffman, 1979; Grau & Zotos, 2016; Mitchell & McKinnon, 2019; Sink & Mastro, 2017; Ward & Grower, 2020) and social media (e.g., Baker & Walsh, 2018; Döring, 2019; Döring & Mohseni, 2019; Döring et al., 2016). Typically, the depiction of gender follows traditional gender roles and, hence, does not include at lot of individuality and diversity but sticks to established gender stereotypes (Collins, 2011). Gender steoreotypes are defined as beliefs about how men versus women are (descriptive beliefs) or should be (prescriptive beliefs). Relevant dimensions of gender stereotyping are occupations (e.g., the man as the hero, breadwinner, or executive; the woman as the mother, housewife, or subordinate), sexual and romantic behaviors (e.g., the man seeking sex; the woman seeking love), personality traits (e.g., the man being active, aggressive, rational, and instrumental; the woman being passive, affectionate, emotional, and social), or body types (e.g., the man being tall, muscular and older; the woman being petite, slim, and younger). Gender stereotypes in the media cover different dimensions of traditional masculinity and feminity and are represented textually and/or (audio-)visually. Typically, the occurrence and nature of gender stereotyping in different media is measured and changes over time are of particular interest (e.g., Bhatia & Bhatia, 2020; Maker & Childs, 2003).

Pornography is a fictional media genre that depicts sexual fantasies and explicitly presents naked bodies and sexual activities for the purpose of sexual arousal (Williams, 1989; McKee et al., 2020). Regarding media ethics and media effects, pornography has traditionally been viewed as highly problematic. Pornographic material has been accused of portraying sexuality in unhealthy, morally questionable and often sexist ways, thereby harming performers, audiences, and society at large. In the age of the Internet, pornography has become more diverse, accessible, and widespread than ever (Döring, 2009; Miller et al., 2020). Consequently, the depiction of sexuality in pornography is the focus of a growing number of content analyses of both mass media (e.g., erotic and pornographic novels and movies) and social media (e.g., erotic and pornographic stories, photos and videos shared via online platforms). Typically, pornography’s portrayals of sexuality are examined by measuring the prevalence and frequency of sexual practices or relational dynamics and related gender roles via quantitative content analysis (for research reviews see Carrotte et al., 2020; Miller & McBain, 2022). This entry focuses on the representation of relational context of sex as one of eight important dimensions of the portrayals of sexuality in pornography.