Technische Universität Ilmenau

Marketing 5/1: Services Marketing - Modultafeln of TU Ilmenau

The Modultafeln have a pure informational character. The legally binding information can be found in the corresponding Studienplan and Modulhandbuch, which are served on the pages of the course offers. Please also pay attention to this legal advice (german only). Information on place and time of the actual lectures is served in the Vorlesungsverzeichnis.

module properties Marketing 5/1: Services Marketing in major Master Medien- und Kommunikationswissenschaft/Media and Communication Science 2013
module nameMarketing 5/1: Services Marketing
module number101410
departmentDepartment of Economic Sciences and Media
ID of group 2523 (Marketing Group)
module leaderProf. Dr. Anja GeigenmĂĽller
credit points4
Obligationobligatory elective

siehe Fachbeschreibung 

certificate of the module Individual achievements or exams
details of the certificate

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learning outcome

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The module contains the following subjects:
Marketing 5/1: Services Marketing
credit points4
Obligationobligatory elective
certificate of the subjectoral examination performance, 30 minutes
term Sommersemester