Technische Universit├Ąt Ilmenau

Medienwissenschaftliche Grundlagen - Modultafeln of TU Ilmenau

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module properties Medienwissenschaftliche Grundlagen in degree program Bachelor Medienwirtschaft 2011
module nameMedienwissenschaftliche Grundlagen
module number8926
departmentDepartment of Economic Sciences and Media
ID of group 2556 (Media and Communication Management)
module leaderProf. Dr. Andreas Will
credit points12
obligationobligatory module
requirements

Keine

certificate of the module Individual achievements or exams
details of the certificate
signup details for alternative examinations
learning outcome

Die Studierenden erwerben Grundkenntnisse der Medien- und Kommunikationswissenschaft, um in ihrem zukünftigen Arbeitsfeld mit Kommunikationswissenschaftlern über Fragen der internen und externen Organisationskommunikation fachlich diskutieren zu können. Sie kennen die Besonderheiten des Managements von Medienorganisationen und verstehen die Grundlagen der Medienproduktion, Mediennutzung, Medienwirkung und empirischen Kommunikationsforschung.

The module contains the following subjects:
Introduction to Communication and Media Studies
credit points3
obligationobligatory module
certificate of the modulewritten examination performance, 60 minutes
term Wintersemester
Media Reception and Effects
credit points2
obligationobligatory module
certificate of the modulewritten examination performance, 45 minutes
term Sommersemester
Quantitative Research Methods
credit points3
obligationobligatory module
certificate of the modulewritten examination performance, 60 minutes
term Sommersemester
Media and Product Research
credit points2
obligationobligatory module
certificate of the modulewritten examination performance, 90 minutes
term Sommersemester
Media Management 1
credit points2
obligationobligatory module
certificate of the modulewritten examination performance
term Sommersemester