Technische Universität Ilmenau

Competition, Strategy, and Institutions - Modultafeln of TU Ilmenau

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module properties module number 200785 - common information
module number200785
departmentDepartment of Economic Sciences and Media
ID of group2541 (Economic Theory)
module leaderProf. Dr. Oliver Budzinski
languageEnglisch
term Sommersemester
previous knowledge and experience

Microeconomics

learning outcome

Strategic business behavior on competitive markets lies at the heart of any market economic system. Upon successful completion of the learning process of this course, students are able to:
. recognize competitive interaction in realistic market environments (oligopolies; presence of competition rules and regulatory institutional frameworks);
. present and explain principles and concepts of the modern, state-of-the-art economics of competition, strategy, and institutions;
. develop pro and con lines of reasoning to create a scientific analysis of specific purpose-designed and real-world cases;
. assess theoretical and empirical problems in competition, strategy, and institutions on a high academic level;
. provide a scientific analysis of competition, strategy and institutions by applying advanced theories, concepts, tools and methods to a purpose-designed case and derive expert-level conclusions.
For instance, successful students independently apply state-of-the-art scientific knowledge for analyzing the pros and cons of different business strategies from a social perspective and a perspective of strategic business behaviour in complex (interactive) market environments.
The learning process includes lectures dominated by interactive elements, and individual and group tasks. Students are actively involved into discussion of taught topics. During work in groups on case studies, students apply their knowledge to find assessment standards for specific purpose-designed and real-world cases, design a strategy for presentation of outcomes and discuss them with classmates.

content

1. Introduction
2. The Economic Theory of Competition, Strategy, and Institutions
3. Unilateral Strategies with Strategic Interdependency
3.1 Predatory Pricing Strategies
3.2 Advertising and Brands
3.3 Bundling & Tying, Exclusive Dealing and Boycotts
3.4 Raising Rivals' Costs
3.5 European Competition Policy Framework
4. Mergers and Acquisitions
4.1 General Notes
4.2 Analyzing Mergers - European Competition Policy
5. Public Interest Considerations in Merger Control
5.1 "Real" Public Interests
5.2 Evaluation of Public Interests in European Merger Control
6. Cartels, Cooperation, Alliances and Networks
6.1 Types and Effects of Enterprise Cooperation
6.2 The Problem of Stability
6.3 Detection of cartels
6.4 European Competition Policy Framework
7. The Global Dimension
7.1 Market Concentration Worldwide
7.2 International Antitrust Institutions

media of instruction and technical requirements for education and examination in case of online participation

PowerPoint-presentations with animation; Work in groups; Case studies; Project work; Exercises.
Lecture slides and accompanying material of the exercises are available in Moodle course.

e-Exam

literature / references

 . Bishop, S. & Walker, M., The Economics of EC Competition Law, the newest edition, London: Sweet & Maxwell.
. Motta, M., Competition Policy: Theory and Practice, the newest edition, Cambridge: Cambridge University Press.
. Kerber, W. & Schwalbe, U., Economic Principles of Competition Law, in: F. J. Säcker et al. (eds), Competition Law: European Community Practice and Procedure, London: Sweet & Maxwell 2008, pp. 202-393.
. Schwalbe, U. & Zimmer, D., Law and Economics in European Merger Control, the newest edition, Oxford: Oxford University Press.
. Bagwell, K., The Economic Analysis of Advertising, in: Handbook of Industrial Organization, Vol. 3, Amsterdam: Elsevier 2007, 1703-1844.
. Budzinski, O., Impact Evaluation of Merger Control Decisions, in: European Competition Journal 9 (1), 2013, 199-224.
. Budzinski, O., International Antitrust Institutions, in: R.D. Blair & D.D. Sokol (eds.), The Oxford Handbook of International Antitrust Economics, Vol. 1, Oxford: OUP 2015, 119-146.
. Choi, J.P. & Gerlach, H., Cartels and Collusion: Economic Theory and Experimental Economics, in: R.D. Blair & D.D. Sokol (eds.), The Oxford Handbook of International Antitrust Economics, Vol. 2, Oxford: OUP 2015, 415-441.
. Levenstein, M.C. & Suslow, V.Y., Cartels and Collusion: Empirical Evidence, in: R.D. Blair & D.D. Sokol (eds.), The Oxford Handbook of International Antitrust Economics, Vol. 2, Oxford: OUP 2015, 442-463.
. Elzinga, K.G. & Mills, D.E., Predatory Pricing, in: R.D. Blair & D.D. Sokol (eds.), The Oxford Handbook of International Antitrust Economics, Vol. 2, Oxford: OUP 2015, 40-61.
. Jayaratne, J. & Ordover, J., Coordinated Effects, in: R.D. Blair & D.D. Sokol (eds.), The Oxford Handbook of International Antitrust Economics, Vol. 1, Oxford: OUP 2015, 509-528.
. Keating, B. & Willig, R.D., Unilateral Effects, in: R.D. Blair & D.D. Sokol (eds.), The Oxford Handbook of International Antitrust Economics, Vol. 1, Oxford: OUP 2015, 466-508.
. Salinger, M.A., Vertical Mergers, in: R.D. Blair & D.D. Sokol (eds.), The Oxford Handbook of International Antitrust Economics, Vol. 1, Oxford: OUP 2015, 551-586.
. Salop, S.C. & Scheffman, D.T., Raising Rivals' Costs, in: The American Economic Review 73 (2), 1983, 267-271.
. Scheffman, D.T. & Higgins, R.S., Twenty Years of Raising Rivals' Costs: History, Assessment, and Future, in: George Mason Law Review 12 (2), 2013, 371-387.
. Tirole, J., The Analysis of Tying Cases: A Primer, in: Competition Policy International 1 (1), 2005, 1-25.
. White, L.J., Monopoly and Dominant Firms: Antitrust Economics and Policy Approaches, in: R.D. Blair & D.D. Sokol (eds.), The Oxford Handbook of International Antitrust Economics, Vol. 1, Oxford: OUP 2015, 313-344

evaluation of teaching
Details reference subject
module nameCompetition, Strategy, and Institutions
examination number2500540
credit points5
SWS3 (3 V, 0 Ü, 0 P)
on-campus program (h)33.75
self-study (h)116.25
obligationobligatory module
examwritten examination performance, 90 minutes
details of the certificate

Written open book exam

alternative examination performance due to COVID-19 regulations incl. technical requirements
signup details for alternative examinations
maximum number of participants
Details in degree program Master Media and Communication Science 2021, Master Wirtschaftsingenieurwesen 2021, Master Wirtschaftsinformatik 2021, Master International Business Economics 2021, Master Medienwirtschaft 2021
module nameCompetition, Strategy, and Institutions
examination number2500540
credit points5
on-campus program (h)34
self-study (h)116
obligationelective module
examwritten examination performance, 90 minutes
details of the certificate

Written open book exam

alternative examination performance due to COVID-19 regulations incl. technical requirements
signup details for alternative examinations
maximum number of participants