Technische Universität Ilmenau

Strategic / Journalistic Communication in multicultural Settings - Modultafeln of TU Ilmenau

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module properties module number 200828 - common information
module number200828
departmentDepartment of Economic Sciences and Media
ID of group2552 (Media Studies)
module leaderProf. Dr. Martin Löffelholz
languageEnglisch
term Sommersemester
previous knowledge and experienceStudents should have a basic knowledge of communication studies and share an interest in applied research.
learning outcome

After this seminar students can apply their knowledge about communication in a concrete project.They can focus either on strategic or journalistic communication broadening their knowledge in the respective field. In addition, participants have advanced their practical skills applying concrete communication strategies in multicultural settings. Participants can develop and implement a journalistic or strategic communication project taking into account the conditions and challenges of intercultural communication.

contentThis seminar combined knowledge about
communication processes with application to concrete practices, be it in
journalism, public relations or other forms of strategic communication. If
possible, we worked with communication experts from the vocational field.
Methods and practical strategies of how to organize workflows were discussed.
Thus, students also strengthened their personal soft skills.
media of instruction and technical requirements for education and examination in case of online participation

Relevant documents and materials will be made accessible to students on the E-Learning-Platform moodle.tu-ilmenau.de. In-class presentations (PPT or other formats) will be used and the use of other media is encouraged (Video, Audio, Posters, etc.). Further information will be communicated in class.

literature / references

Will be announced at the beginning of the course.

evaluation of teaching
Details reference subject
module nameStrategic / Journalistic Communication in multicultural Settings
examination number2500587
credit points5
SWS2 (0 V, 2 Ü, 0 P)
on-campus program (h)22.5
self-study (h)127.5
obligationobligatory module
examalternative examination performance
details of the certificate

Project report (to be submitted as a pdf file)

alternative examination performance due to COVID-19 regulations incl. technical requirements
signup details for alternative examinationsDie Anmeldung zur alternativen semesterbegleitenden Abschlussleistung erfolgt über das Prüfungsverwaltungssystem (thoska) außerhalb des zentralen Prüfungsanmeldezeitraumes. Die früheste Anmeldung ist generell ca. 2-3 Wochen nach Semesterbeginn möglich. Der späteste Zeitpunkt für die An- oder Abmeldung von dieser konkreten Abschlussleistung ist festgelegt auf den (falls keine Angabe, erscheint dies in Kürze):
To obtain the actual deadlines for this course, plaese navigate to the course details in the degree program.
maximum number of participants
Details in degree program Master Media and Communication Science 2021
module nameStrategic / Journalistic Communication in multicultural Settings
examination number2500587
credit points5
on-campus program (h)22
self-study (h)128
obligationelective module
examalternative examination performance
details of the certificate

Project report (to be submitted as a pdf file)

alternative examination performance due to COVID-19 regulations incl. technical requirements
signup details for alternative examinationsDie Anmeldung zur alternativen semesterbegleitenden Abschlussleistung erfolgt über das Prüfungsverwaltungssystem (thoska) außerhalb des zentralen Prüfungsanmeldezeitraumes. Die früheste Anmeldung ist generell ca. 2-3 Wochen nach Semesterbeginn möglich. Der späteste Zeitpunkt für die An- oder Abmeldung von dieser konkreten Abschlussleistung ist festgelegt auf den (falls keine Angabe, erscheint dies in Kürze):
To obtain the actual deadlines for this course, plaese navigate to the course details in the degree program.
maximum number of participants