Managing Strategic Risk and Crisis Communication - Interactive curriculae of TU Ilmenau
The interactive curriculae provide information on the degree programmes offered by the TU Ilmenau.
Please refer to the respective study and examination rules and regulations for the legally binding curricula (Annex Curriculum).
You can find all details on planned lectures and classes in the course catalogue.
Please note that this page is no longer updated. All modules and study plans from PO version 2021 onwards (Bachelor and Master study programs) are now available on the Campus Portal.
| module properties module number 200816 - common information | |||
|---|---|---|---|
| module number | 200816 | ||
| department | Department of Economic Sciences and Media | ||
| ID of group | 2555 (Resarch in Public Relations and Communication of Technology) | ||
| module leader | Dr. Andreas Schwarz | ||
| language | Englisch | ||
| term | Sommersemester | ||
| previous knowledge and experience | This course requires a basic knowledge in the field of communication and
media studies and a basic understanding of strategic communication and
management practice. | ||
| learning outcome | Upon course completion, students understood principles and elements of an ongoing approach to the strategic management of risk and crisis communication. They developed abilities to apply findings of crisis communication research/theory in an organizational and managerial environment, including private companies, governmental authorities and non-governmental organizations. Students learned about measures and mechanisms to prevent and to detect crises. They acquired an understanding of sustainable and effective crisis preparation tools in an organizational environment. Moreover, participants increased their skills of applying effective risk and crisis response strategies (form and content). They understood core mechanisms of post-crisis communication, crisis learning, and crisis communication evaluation. Students finally deduced trends and future challenges of crisis communication from recent cases and research (e.g., international dimensions of crisis communication). | ||
| content | By examining crisis communication from the perspective of an ongoing approach to the strategic crisis management (Coombs, 2019) course participants get an overview on each step of the management process including crisis prevention, crisis preparation, crisis response, and crisis learning/evaluation. Students are introduced to the international state of research in risk and crisis communication (concepts, theories, findings) and understand basic principles of an evidence-based crisis communication practice. This includes current trends and future challenges of crisis communication such as international crisis communication, internal crisis communication or innovative crisis communication technologies. The course offers a broad perspective on crisis communication practice in different organizational environments (e.g., companies, government, NGOs) and different crisis types (e.g., human-error accidents, product recalls, natural disasters, mega damages, etc.). Course participants are organized in small 'crisis teams'. Each team is | ||
| media of instruction and technical requirements for education and examination in case of online participation | Laptops, Presentation software | ||
| literature / references | All relevant course materials will be made available on the online learning platform Moodle.
| ||
| evaluation of teaching | |||
| Details reference subject | |
|---|---|
| module name | Managing Strategic Risk and Crisis Communication |
| examination number | 2500573 |
| credit points | 5 |
| SWS | 2 (0 V, 2 Ü, 0 P) |
| on-campus program (h) | 22.5 |
| self-study (h) | 127.5 |
| obligation | obligatory module |
| exam | alternative examination performance |
| details of the certificate | Assignments include (a) oral presentations, (b) practical exercises, and (c) a final paper. |
| link to Moodle course | https://moodle2.tu-ilmenau.de/enrol/index.php?id=1339 |
| teacher | Dr. Schwarz, Andreas |
| signup details for alternative examinations | Dieses Modul enthält mindestens eine alternative semesterbegleitende Abschlussleistung. Bitte beachten Sie, dass diese in der Regel schon zu Beginn des Semesters, in dem diese angeboten wird, angemeldet werden muss. This module contains at least one alternative exam part. Please note that this must usually be registered at the beginning of the semester in which it is offered. |
| maximum number of participants | 20 |
| Details in degree program Master Media and Communication Science 2021, Master Medienwirtschaft 2021, Master International Business Economics 2021, Master International Business Economics 2024, Master Digital Business – Medienwirtschaft und digitale Märkte 2025 | |
|---|---|
| module name | Managing Strategic Risk and Crisis Communication |
| examination number | 2500573 |
| credit points | 5 |
| on-campus program (h) | 22 |
| self-study (h) | 128 |
| obligation | elective module |
| exam | alternative examination performance |
| details of the certificate | Assignments include (a) oral presentations, (b) practical exercises, and (c) a final paper. |
| link to Moodle course | https://moodle2.tu-ilmenau.de/enrol/index.php?id=1339 |
| signup details for alternative examinations | Dieses Modul enthält mindestens eine alternative semesterbegleitende Abschlussleistung. Bitte beachten Sie, dass diese in der Regel schon zu Beginn des Semesters, in dem diese angeboten wird, angemeldet werden muss. This module contains at least one alternative exam part. Please note that this must usually be registered at the beginning of the semester in which it is offered. |
| maximum number of participants | 20 |

