Technische Universität Ilmenau

Strategic and organizational communication - Interactive curriculae of TU Ilmenau

The interactive curriculae provide information on the degree programmes offered by the TU Ilmenau.

Please refer to the respective study and examination rules and regulations for the legally binding curricula (Annex Curriculum).

You can find all details on planned lectures and classes in the course catalogue.

Please note that this page is no longer updated. All modules and study plans from PO version 2021 onwards (Bachelor and Master study programs) are now available on the Campus Portal.

module properties module number 101705 - common information
module number101705
departmentDepartment of Economic Sciences and Media
ID of group2552 (Media Studies)
module leaderProf. Dr. Martin Löffelholz
languageEnglish
term Sommersemester
previous knowledge and experience

This course requires a basic knowledge in the field of communication and media studies and a basic understanding of the notion of culture.

learning outcome

Students gain knowledge and understanding of

  • Theoretical approaches to intercultural and transcultural communication  
  • Theories of values orientation, intercultural adaptation and integration
  • Influence of culture on various levels of communication (interpersonal and mediated)
  • Specifics of verbal and non-verbal communication in different cultures
  • Impact of intercultural communication on professional and everyday life
content

The participants get an overview on problems, theories, and findings of intercultural communication research taking into account all levels of communication, e.g. personal perceptions as well as interpersonal and mediated communication. Besides reviewing relevant readings and discussing academic studies, students will develop their knowledge about other cultures based on observations (of self and others) during class and free time. This will serve as a basis for developing intercultural communication skills and finding solutions for successful communication in intercultural environments.

media of instruction and technical requirements for education and examination in case of online participation

The course will be held on site in the city of Münster, pandemic situation permitting. Alternatively, it will be conducted online.

Moodle: https://moodle2.tu-ilmenau.de/enrol/index.php?id=3340

literature / references

Selected course materials will be made available by lecturers. Basic literature recommendations:

Hallin, D. C., & Mancini, P. (2004). Comparing media systems: Three models of media and politics. Cambridge: University Press.

Hallin, D. C. & Mancini, P. (Eds.) (2012). Comparing media systems beyond the Western world: Communication, society and politics. Cambridge: University Press.

Hofstede, G. (2002). Culture's consequences: Comparing values, behaviours, institu­tions and organi­za­tions across nations. Thousand Oaks, London, New Delhi: Sage.

Kim, Y. Y. (2017). The International Encyclopedia of Intercultural Communication. Advance online publication. https://doi.org/10.1002/9781118783665

Samovar, L. A., Porter, R. E., & McDaniel, E. R. (2012). Intercultural communication: a reader (13th ed.). Boston, Mass. [i.a.]: Wadsworth, Cengage Learning.

Schwartz, S. H. (2006). A theory of cultural value orientations: Explications and applications. Comparative Sociology, 5(2-3), 137-182.

Shan, B., & Christians, C. G. (eds.). (2015). Intersections in communications and culture: Vol. 32. The ethics of intercultural communication. New York, Bern, Frankfurt, Berlin, Brussels, Vienna, Oxford, Warsaw: Peter Lang.

Welsch, W. (2002). Rethinking identity in the age of globalization – a transcultural perspective. Aesthetics & Art Science, 1, 85-94.

evaluation of teaching
Details reference subject
module nameStrategic and organizational communication
examination number2500387
credit points6
SWS6
on-campus program (h)67.5
self-study (h)112.5
obligationobligatory module
examalternative examination performance
details of the certificate
  • Frequent and active participation in class activities including selected assignments (30%);
  • Presentation on a theoretical approach (ca. 10 min) plus handout (20%);
  • Final presentation (ca. 20 min) plus handout (50%).
link to Moodle course
teacher
signup details for alternative examinations

Dieses Modul enthält mindestens eine alternative semesterbegleitende Abschlussleistung. Bitte beachten Sie, dass diese in der Regel schon zu Beginn des Semesters, in dem diese angeboten wird, angemeldet werden muss.
Über die Details und Zeiträume dazu werden Sie vom Lehrenden und/oder dem Prüfungsamt informiert. Fragen Sie gegebenenfalls unbedingt beim Lehrenden nach.

This module contains at least one alternative exam part. Please note that this must usually be registered at the beginning of the semester in which it is offered.
The lecturer and/or the examination office will inform you about the details and time periods. If necessary, be sure to ask the lecturer.

maximum number of participants8
Details in degree program Master Medien- und Kommunikationswissenschaft/Media and Communication Science 2013
ATTENTION: not offered anymore
module nameStrategic and organizational communication
examination number2500387
credit points6
on-campus program (h)22
self-study (h)158
obligationelective module
examalternative examination performance
details of the certificate
  • Frequent and active participation in class activities including selected assignments (30%);
  • Presentation on a theoretical approach (ca. 10 min) plus handout (20%);
  • Final presentation (ca. 20 min) plus handout (50%).
link to Moodle course
signup details for alternative examinations

Dieses Modul enthält mindestens eine alternative semesterbegleitende Abschlussleistung. Bitte beachten Sie, dass diese in der Regel schon zu Beginn des Semesters, in dem diese angeboten wird, angemeldet werden muss.
Über die Details und Zeiträume dazu werden Sie vom Lehrenden und/oder dem Prüfungsamt informiert. Fragen Sie gegebenenfalls unbedingt beim Lehrenden nach.

This module contains at least one alternative exam part. Please note that this must usually be registered at the beginning of the semester in which it is offered.
The lecturer and/or the examination office will inform you about the details and time periods. If necessary, be sure to ask the lecturer.

maximum number of participants8