Environmental Communication - Interactive curriculae of TU Ilmenau

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module properties Environmental Communication in degree program Master Medien- und Kommunikationswissenschaft/Media and Communication Science 2013
module name	Environmental Communication
module number	101935
department	Department of Economic Sciences and Media
ID of group	2551 (Media Research and Political Communication)
module leader	Prof. Dr. Jens Wolling
credit points	10
obligation	elective module
requirements	Participants should have a strong interest in social media and at least basic knowledge of social research methodology (study design, data collection, data analysis), especially content analysis.
certificate of the module	Individual achievements or exams
details of the certificate
link to Moodle course
teacher
signup details for alternative examinations
learning outcome	Students understand the cultural and economic relevance of the video sharing platform YouTube in today’s media world (YouTube is the most visited website on the internet together with Google and Facebook) Students are familiar with the current state of media and communication research on YouTube (i.e. on YouTubers, YouTube content, YouTube audiences, and YouTube effects). Students understand the concept of “YouTube stars” and their “fan communities” Based on the current state of YouTube research students are able to conduct empirical studies on YouTube stars their fan communities
The module contains the following subjects:
Environmental Communication
credit points	10
obligation	elective module
certificate of the module	alternative examination performance
term	ganzjährig