Business Model Innovation - Interactive curriculae of TU Ilmenau
The interactive curriculae provide information on the degree programmes offered by the TU Ilmenau.
Please refer to the respective study and examination rules and regulations for the legally binding curricula (Annex Curriculum).
You can find all details on planned lectures and classes in the course catalogue.
Please note that this page is no longer updated. All modules and study plans from PO version 2021 onwards (Bachelor and Master study programs) are now available on the Campus Portal.
| module properties Business Model Innovation in degree program Master Wirtschaftsinformatik 2021 | |
|---|---|
| module number | 201006 |
| examination number | 2500624 |
| department | Department of Economic Sciences and Media |
| ID of group | 2527 (Innovationsmanagement) |
| module leader | Prof. Dr. Elena Freisinger |
| term | winter term only |
| language | English |
| credit points | 5 |
| on-campus program (h) | 34 |
| self-study (h) | 116 |
| obligation | elective module |
| exam | written examination performance, 60 minutes |
| details of the certificate | |
| link to Moodle course | https://moodle2.tu-ilmenau.de/course/view.php?id=3736 |
| teacher | Prof. Dr. Elena Freisinger |
| signup details for alternative examinations | |
| maximum number of participants | |
| previous knowledge and experience | |
| learning outcome | The course has provided students with a thorough understanding of the conceptual and theoretical foundations of business models and their innovation. After attending the lecture, students have gained a thorough understanding of concepts, methods, and design elements of business models, are able to recognize and purposefully apply methods for innovation activities, and have a sound understanding of the theoretical foundations. The course has also enabled students to understand current problems of business model innovation, specify the challenges, and apply typical recommended solutions. During the program, students have learned to apply the knowledge acquired in the lecture, to work through case studies as well as to cooperate in small groups, and to present results. |
| content | In this module, in-depth issues from the field of business model innovation are presented based on textbooks and scientific journal articles and discussed in terms of their implications. The focus is on the following topics, among others:
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| media of instruction and technical requirements for education and examination in case of online participation | Blackboard, PowerPoint slides, literature study, e-learning platform Moodle
Devices and Internet Camera for video transmission (720p/HD), Microphone Internet connection (suitable for HD audio and video transmission: 4 Mbps), End device that fulfills the technical requirements of the software needed. Software Installation of the Webex meeting application or browser-based use of the Webex meeting software |
| literature / references | Books: Amit, R., & Zott, C. (2020). Business Model Innovation Strategy: Transformational Concepts and Tools for Entrepreneurial Leaders. John Wiley & Sons. Afuah, A. (2014). Business model innovation: concepts, analysis, and cases. routledge. Massa, L., & Tucci, C. (2020). Innovation and Business Models. In Oxford Encyclopedia of Business and Management. Oxford University Press. Articles will be announced in the lecture and made available in moodle. |
| evaluation of teaching | |