Specialization in media content, media usage, and media effects - Interaktive Studienpläne der TU Ilmenau

With the attendance of the specialization module, students understand, apply and compare recent approaches and theories in media content, media reception and media effects research. They relate and evaluate developments and empirical results from current publications, predominantly empirical research papers.

Students apply the theories and the results of current research to identify and solve actual problems in media and communication practice and communication science. They formulate assumptions and outline solutions.  

Students recognize and weight up the advantages and disadvantages of different approaches, theories and methods against each other and evaluate them. Students correctly assess the applicability of various approaches for scientific or practical purposes.

Text work, literature review, theoretical and empirical reflection and/or development of research questions and research designs for further research, and/or conduction of a pilot study/secondary data analysis. Presentation of the results of this work in oral presentations and/or in form of a written term paper.

Text work, literature review, theoretical and empirical reflection and/or development of research questions and research designs for further research, and/or conduction of a pilot study/secondary data analysis. Presentation of the results of this work in oral presentations and/or in form of a written term paper.