Who's Who?

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Newly appointed

Jun.-Prof. Elena Freisinger

Group Innovation Management

Dr. Elena Freisinger has been a new junior professor at the Department of Economic Science and Media and head of the Innovation Managemen Group since September 1. In her new field of work at the Institute of Business Administration, Jun.-Prof. Dr. Elena Freisinger will research the emergence and impact of innovations on individuals, companies and society.

After studying International Business Law at Friedrich-Alexander University Erlangen-Nuremberg, she earned her PhD in Innovation Management at EBS University of Business and Law in 2019. In her dissertation, Jun.-Prof. Dr. Elena Freisinger researched business model innovations and their impact on individuals and organizations. During her doctorate, she completed research stays as a visiting scholar at Simon Fraser University in Vancouver, Canada, and at Victoria University of Wellington in New Zealand.

Jun.-Prof. Dr. Elena Freisinger was most recently a researcher at the Nuremberg Institute for Market Decisions (NIM) in the Behavioral Sciences and Future & Trends research groups and a research associate at the Strascheg Institute for Innovation, Transformation and Entrepreneurship (SITE) at the EBS University of Economics and Law in Oestrich-Winkel/Hesse. Elena Freisinger gained practical experience as an executive assistant at the industrial and automotive supplier Schaeffler in Herzogenaurach.