Teaching staff
Prof. Dr. Herfried Schneider / Dr. Holm Fischäder
Learning objectives
The participants should get to know strategic competitive factors applicable to companies in the general cargo industry, approaches to strategic production program, location and layout planning as well as the necessary instruments for strategic analyses and decisions.
Brief description
- Production as a strategic competitive factor
- Strategic-tactical decision-making processes
- Strategic-tactical product, potential and process planning
- Production-strategic cross-sectional functions
Long description
Production as a strategic competitive factor
- Introduction - Production in the 21st century
- From entrepreneurial vision to corporate strategy
- Competitive strategic approaches
- Instruments for analysis, evaluation and control of strategic-tactical
Decision-making processes
- Strategic production forecasts
- Evaluation of production strategy decisions
- Strategy controlling from a systems theory perspective
- Planning as reduction of uncertainty and complexity
- Strategic-tactical product, potential and process planning
- Strategic-tactical location, factory and layout planning
- Ethical implications of strategic planning
Access requirements
None
Prices, place & duration
The attendance events usually take place in seminar hotels in Erfurt and cover a total of 2 days. The participation fee is 1,300.00 EUR net per participant (1547.00 EUR gross) without accommodation costs. Discounts within a course for several participants of the same company are possible.