News at the Innovation Management Group

Amazon Guest Lecture | Platform Business Models

Brand Specialists from Amazon visit Ilmenau.
[Translate to English:]

On November 27, 2023, the Innovation Management Group had the pleasure of welcoming Brand Specialists from Amazon as part of the English-language master course 'Business Model Innovation.' During the lecture, Anna Tamm and Varun Kini spoke on the topic of Platform Business Models and provided students with insights into the daily work at Amazon. In addition, on November 29, 2023, within the exercise session, we had the opportunity to welcome Elena Vogginger (also a Brand Specialist at Amazon). With her, the students worked on a business case related to 'Innovation at Amazon.'

The Innovation Management Group greatly appreciated these interesting guest lectures and sincerely thanks all speakers, as well as the students, for their numerous participation and active involvement.